- Large Format
- Blended Solutions
19th Nov 2015
There are some who believe that digital printing is taking the talent and trade away from traditional methods and it’s no secret that older machines have a charm about them that far exceeds just their build quality. But digital printing methods have a larger reach and greater creative opportunities that cannot be overlooked due only to our nostalgia for tradition.
(Image courtesy of Byron Bay Blog)
You can contact your customers at ease with customised material using variable data that is digitally printed. For our clients this is an important factor; making sure that they can speak directly to their customers and personalise the conversation is crucial to the success of their business. Digital technologies make smaller print runs possible across a number of materials - the flexible capacity, the time and the money saved is crucial for businesses big and small around the world.
Large format printing has seen a massive development with the addition of digital machinery, printed quicker and with ease at both small and high volumes is very attractive due to the quality of print it produces, but also the time in which it can do so. The business world is rapidly becoming increasingly fast paced, with timescales becoming shorter print is needed quicker, but thanks to digital technologies this is possible and extremely attractive for both the client and the printer.
Regular advances in digital printing are credit to the working relationship between printers and their clients, as well as suppliers and their manufacturers – one without the other simply does not work and it cannot develop. This is why the print industry has strived and survived for so long in a competitive market, communication and building relationships is key and something that we hold with high importance here at The IQ Digital House.